Theme: Innovations for Better Sleep: Exploring Technology, Sustainability, and Wellness

The Sleep Expo ME conference explores transformative innovations that are reshaping the future of sleep by highlighting advancements in technology, sustainability, and wellness. It connects cutting-edge research with practical solutions designed to enhance sleep quality, improve overall lifestyles, and address the evolving needs of consumers.

By focusing on smart sleep technologies, eco-friendly materials, and holistic wellness approaches, the event offers valuable insights into how these innovations can help individuals achieve better sleep, promote well-being, and meet the demands of a health-conscious and tech-savvy market.

As of 2025, the sleep and mattress industry is experiencing significant growth, particularly in the Middle East. Key trends include:

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Market Expansion in the Middle East

The Middle East mattress market has seen robust growth, with sales value increasing by 32% to $68 million in 2023.

Revenue in the Middle East mattress market is projected to reach $174.70 million in 2025, with an anticipated annual growth rate of 0.28% from 2025 to 2029.

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Rising Demand for Sleep Aids and Technology

The Middle East sleep tech market was valued at $151.3 million in 2023 and is expected to grow to $487.7 million by 2032, at a compound annual growth rate (CAGR) of 14.0% during the forecast period.

The sleep aids market in the Middle East is projected to grow by 6.21% between 2025 and 2029, resulting in a market volume of $4.34 million by 2029.

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Integration of Smart Technology

Consumers are increasingly seeking mattresses equipped with sensors to monitor sleep patterns, adjust firmness, and regulate temperature, aiming to enhance sleep quality through personalized adjustments.

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Growth of the Mattress-in-a-Box Segment

The convenience of purchasing mattresses online, coupled with direct-to-consumer models, has popularized the mattress-in-a-box concept, offering consumers easy delivery and setup.

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Adoption of Sleep-Enhancing Wearables and Devices

Innovative devices, such as discreet earbuds designed to block noise and analyze brain activity, are emerging to help users fall asleep faster, featuring personalized soundscapes and integrating with apps to provide tailored sleep reports.

Manufacturers & Suppliers

  • Raw materials
  • Textiles
  • Foam & Springs
  • Smart mattress components

Retailers & Distributors

  • Bedding and mattress brands
  • Furniture stores
  • E-commerce platforms

Sleep Scientists & Researchers

  • Specialists in sleep health
  • Specialists in innovation

Healthcare Professionals

  • Sleep therapists
  • Doctors
  • Wellness consultants

Hoteliers & Hospitality Executive

  • Hotel chains and resorts investing in sleep-enhancing guest experiences

Investors & Venture
Capitalists

  • Exploring opportunities in the fast-growing sleep economy

Trade Association & Regulatory Officials

  • Discussing policies, safety standards, and market expansion in the MEA region
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Industry Insights
Discover the latest in smart mattresses, sleep tech, and sustainable materials.

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High-Impact Networking
Connect with CEOs, manufacturers, retailers, and investors.

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Business Growth
Explore MEA market expansion, trade policies, and partnerships.

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Innovation Showcases
Experience live demos of cutting-edge sleep products.

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Expert Discussions
Gain insights from industry leaders on trends, sustainability, and digital transformation.

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Business Hub
Leverage the Middle East’s booming sleep industry for global growth.

For Speaker and Delegate Enquiry Contact:

Arvah Bohra
arvah@mediafusionme.com
+971 551053443

Zainab Ayyajiwala
zainab@mediafusionme.com
+971 527971172