“The demand for children’s mattresses is growing due to increased awareness of the importance of proper sleep for child development.”

~ Interview with Mohand Hassan Ahamed Fadeel, Human Resources Manager, Kit for Kids Schools Furniture Trading LLC

1. Why children’s mattresses? What made you decide to get into such a niche aspect of mattresses?  

We specialise in children’s mattresses because we understand the unique needs for safe and comfortable sleep environments for growing kids. Our expertise extends to adult mattresses and a wide range of sleep accessories. We are committed to delivering high-quality products that cater to every family member, ensuring comfort and support at every stage of life.

2. How are these mattresses (apart from size) different from those for adults? 

Child mattresses differ from adult mattresses in several key ways beyond just size. They are designed with specific considerations for children’s safety and comfort. For instance, child mattresses often feature firmer support to promote proper spinal alignment, use hypoallergenic materials to reduce allergens, and include waterproof or easy-to-clean covers to handle spills and accidents. Additionally, these mattresses are constructed to be more durable to withstand the active nature of children.

3. What is the market demand for children’s mattresses like? What are the key drivers? 

The demand for children’s mattresses is growing due to increased awareness of the importance of proper sleep for child development. Key drivers include a focus on safety, quality, and eco-friendly materials, along with rising disposable incomes and a preference for age-specific products. Parents are investing in mattresses that offer comfort and health benefits for their children.

4. How significant a role does sustainability play in your business? 

We prioritise eco-friendly materials and sustainable manufacturing processes to minimise our environmental impact. This commitment extends to our entire product range, including both adult and children’s mattresses, ensuring we contribute positively to a greener future. 

5. What parameters do you consider when it comes to sourcing the right materials for your mattresses? 

When sourcing materials for our mattresses, we consider several key parameters:

1. Quality and Durability: Ensuring the materials can withstand long-term use.
2. Comfort and Support: Prioritising materials that offer optimal comfort and support for various age groups.
3. Safety: Selecting hypoallergenic, non-toxic, and fire-resistant materials to ensure the safety of our customers.
4. Sustainability: Using eco-friendly and sustainable materials to minimise environmental impact.