When

September 15 - 10:00 AM to 17:00 PM
September 16 - 10:00 AM to 17:00 PM
September 17 - 10:00 AM to 16:00 PM

Where

Sheikh Saeed Hall 1-3 & Trade Centre Arena Dubai World Trade Centre, Dubai, UAE
Sleep Expo Middle East : 6th Edition

When

September 28 - 10:00 AM to 05:00 PM
September 29 - 10:00 AM to 05:00 PM
September 30 - 10:00 AM to 04:00 PM

Where

Sheikh Saeed Hall 1-3 & Trade Centre Arena Dubai World Trade Centre, Dubai, UAE

About The Conference

About the Conference

Theme: Innovations for Better Sleep: Exploring Technology, Sustainability, and Wellness

Sleep Expo Middle East Conference 2026 spotlights the evolving intersection of technology and wellness in shaping the future of sleep. As the region’s premier platform for industry dialogue, the conference brings together global experts, innovators, and wellness pioneers driving advancements in sleep science and smart solutions.

Over three dynamic days, sessions will explore AI-driven sleep technologies, data-backed insights, sustainable innovations, and holistic wellness approaches that are redefining how the world sleeps. From connected sleep devices to mindful living solutions, the conference offers a front-row seat to the breakthroughs transforming both individual wellbeing and the global sleep economy.

Join industry leaders, researchers, and visionaries as we chart the pathway to a more connected, conscious, and restorative world of sleep.

Key trends in sleep, mattress and sleep products

As of 2025, the sleep and mattress industry is experiencing significant growth, particularly in the Middle East. Key trends include:

Market Expansion in the Middle East

The Middle East mattress market has seen robust growth, with sales value increasing by 32% to $68 million in 2023. Revenue in the Middle East mattress market is projected to reach $174.70 million in 2025, with an anticipated annual growth rate of 0.28% from 2025 to 2029.

Rising Demand for Sleep Aids and Technology

The Middle East sleep tech market was valued at $151.3 million in 2023 and is expected to grow to $487.7 million by 2032, at a compound annual growth rate (CAGR) of 14.0% during the forecast period. The sleep aids market in the Middle East is projected to grow by 6.21% between 2025 and 2029, resulting in a market volume of $4.34 million by 2029.

Integration of Smart Technology

Consumers are increasingly seeking mattresses equipped with sensors to monitor sleep patterns, adjust firmness, and regulate temperature, aiming to enhance sleep quality through personalized adjustments.

Growth of the Mattress-in-a-Box Segment

The convenience of purchasing mattresses online, coupled with direct-to-consumer models, has popularized the mattress-in-a-box concept, offering consumers easy delivery and setup.

Adoption of Sleep-Enhancing Wearables and Devices

Innovative devices, such as discreet earbuds designed to block noise and analyze brain activity, are emerging to help users fall asleep faster, featuring personalized soundscapes and integrating with apps to provide tailored sleep reports.

Delegate Profile

Manufacturers & Suppliers

  • Raw materials
  • Textiles
  • Foam & Springs
  • Smart mattress components

Retailers & Distributors

  • Bedding and mattress brands
  • Furniture stores
  • E-commerce platforms

Sleep Scientists & Researchers

  • Specialists in sleep health and innovation

Healthcare Professionals

  • Sleep therapists
  • Doctors
  • Wellness consultants

Hoteliers & Hospitality Executive

  • Hotel chains and resorts investing in sleep-enhancing guest experiences

Investors & Venture Capitalists

  • Exploring opportunities in the fast-growing sleep economy

Trade Association & Regulatory Officials

  • Discussing policies, safety standards, and market expansion in the MEA region

Benefits of Attending Sleep Expo ME 2025 Conference

Industry Insights

Industry Insights

Discover the latest in smart mattresses, sleep tech, and sustainable materials.

High-Impact Networking

High-Impact Networking

Connect with CEOs, manufacturers, retailers, and investors.

Business Growth

Business Growth

Explore MEA market expansion, trade policies, and partnerships.

Innovation Showcases

Innovation Showcases

Experience live demos of cutting-edge sleep products.

Expert Discussions

Expert Discussions

Gain insights from industry leaders on trends, sustainability, and digital transformation.

Business Hub

Business Hub

Leverage the Middle East’s booming sleep industry for global growth.

For speaking opportunities, contact,